We have some extremely exciting news to share… Heat Holders and all of our sister brands that sit under the SOCKSHOP group have embarked upon a strategic partnership with The Royal College of Podiatry. We champion raising awareness of foot health, and we are thrilled to be partnering with an establishment that also shares these values. Our alliance will focus on continuing to spread understanding of podiatry and how best to care for your feet. This area of healthcare is widely overlooked and in our opinion, not spoken about enough, so we are delighted to strengthen our efforts to raise public awareness through this partnership.
To provide some background, The Royal College of Podiatry is the professional membership body and trade union for over 10,000 podiatrists in the UK and around the world. They champion those who suffer from foot and lower-limb health conditions, ensuring that their members’ views are heard by people in power, from politicians to policymakers. Additionally, they spread awareness to the public through campaigning and outreach work. If you’d like to become a member, simply click here and you can start making a difference with an important cause straight away.
By strategically partnering with an establishment that mirrors our mission, we are able to engage even further with this community and make more of a positive impact in UK health care.
Jane Pritchard, the RCPod’s CEO has stated, “We are excited to welcome SOCKSHOP as our first strategic partner in this new chapter for the College. Their commitment to ethical business and their engagement with the podiatry community and our members makes them an ideal collaborator for our public awareness campaign. We are really looking forward to working with them to tell the vital story about podiatry to the public”.
Furthermore, the strategy is supported by the RCPod’s Ethical Collaboration Policy, which guarantees that the partnership is built on shared respect and values.
Championing foot health is something we have always held close to our heart. By strategically partnering with the Royal College of Podiatry, we can drive our mission further forward. Our Heat Holders Socks are designed to retain heat, offering extreme thermal protection. Maintaining warmth can prevent issues like cold-induced circulation problems. With our range of thicknesses, from Original to Lite to Ultra-Lite, we ensure that we offer thermal socks for any occasion, prioritising comfort and foot health. Additionally, we have our IOMI FootNurse Thermal Socks, designed to help people living with Raynaud’s and alleviate symptoms of the condition. Our Gentle Grip + Heat Holders socks, see us team up again with one of our sister brands, offering the legendary warmth you know and expect from us, as well as Gentle Grip’s unbeatable comfort. With their famous HoneyComb Top™ that gently contours and stretches to the curve of your leg, compression marks and pinching is prevented, leaving nothing but pure comfort.
We will be announcing more news and updates about our public awareness campaign later on in the year, so make sure you follow us on Instagram and Facebook so you don’t miss out!
